MTM's propriety audience measurement and tracking technology can now be deployed anywhere in North America, thanks to our state-of-the-art Audience Measurement & Tracking Vehicle (AMTV). The AMTV measures impressions under any weather conditions with minimal setup time. A 40’ vertical boom holds high performance video cameras that capture events within pre-defined areas. This video is fed through our propriety software systems to automatically extract vital information and provide customers with essential feedback regarding the outcome of their advertising campaign.

• The control and coordination of all deployed technologies, from RFID-enabled handouts to ad effect measurement systems.
• The analysis of video and other sensor data.
• Onsite presentations of real-time event statistics.
• The integration of performance measurement and business intelligence systems with MTM's unique mobile solutions to offer comprehensive, user-friendly performance reporting.

Click here to learn more about MTM Interactive’s Audience Measurement Capabilities.